Professional woman in a beige blazer with text about helping businesses understand structures and a call-to-action button.
Homepage #1
Website homepage of Baseframe with headline about designing business frameworks and images of people in meetings, walking outdoors, and using a phone.
Homepage #2
Website homepage with text 'Clarity through structure' and a testimonial overlaying a landscape image of a forest at sunset.
Homepage #3
Website homepage showing Baseframe logo, navigation menu, 'Baseframe’s Story' headline, and a man sitting at a desk with laptops and a play button labeled 'Watch video'.
About #1
Two men and two women sitting at a wooden table in a modern office having a discussion with a potted plant in the background.
About #2
Website homepage showing people walking casting long shadows with text 'we believe people should understand' and 'Baseframe’s Story' headline.
About #3
Website contact section showing office locations in San Francisco with people working and Paris featuring a modern interior, plus contact email, phone, and social media icons.
Contact #1
Contact form page with a quote from Jessica Safdie, CEO of Baseframe, stating confidence in exceptional collaboration results.
Contact #2
Contact us page with sales email support@baseframe.com, phone number +33 9 72 58 41 22, Paris address, and a form for name, email, phone, and message submission.
Contact #3
Website section titled 'What We Offer' with business strategy text, photo of a woman on a smartphone screen, a percentage increase graphic, and a man speaking in a meeting.
Services
Pricing plans for Vision at $1,200, Growth at $2,400, and Custom Engagement at $4,500, each with descriptions and features.
Pricing
Blog homepage titled Smart words for you with featured posts including an office worker at a desk, running horses, and a modern office interior.
Blog
Silhouettes of horses running through a dusty, orange-lit landscape at sunset.
Blog Post
Smiling woman with short dark hair and gold hoop earrings wearing a black turtleneck and brown jacket in a business case study layout.
Case Studies
Two professionals having a business meeting in a bright office with plants and modern decor.
Case Study
Website privacy policy page from Baseframe outlining information collection, use, and data handling.
Privacy Policy
FAQ webpage layout with sections for Our Company and Services featuring expandable questions about Baseframe Webflow template usage and collaboration.
FAQ
Modern office interior with black swivel chairs, glass desk, computer monitors, and a large window.
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What we've been thinking about

A peek inside our minds and moodboards; what's inspiring us, what we're working on, and what we're still figuring out.

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Brand Strategy
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Industry & Insights
June 29, 2026
Brand Identity That Holds Up: How to Design Brand Guidelines Your Team Will Actually Use
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Colour Psychology in Branding Explained
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Feminine Innocent Archetype: Grace in Simplicity
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Brand Strategy
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Masculine Rebel Archetype: Defiance in Motion
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Brand Strategy
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Masculine Everyman Archetype: Strength in the Simple
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Brand Strategy
December 14, 2025
Feminine Everyman Archetype: Grace in the Everyday
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Masculine Explorer Archetype: The Relentless Seeker
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October 14, 2025
Masculine Magician Archetype: Precision in Transformation
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Brand Strategy
October 1, 2025
Feminine Magician Archetype: Alchemy of the Heart
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Brand Strategy
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Masculine Lover Archetype: Passion in Pursuit
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Feminine Lover Archetype: Beauty in Connection
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Brand Strategy
August 14, 2025
The Sage Archetype (Feminine): The Wise Oracle
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August 15, 2025
The Ruler Archetype (Feminine): Sovereign Grace
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August 1, 2025
The Ruler Archetype (Masculine): The Sovereign King
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Brand Strategy
July 14, 2025
The Caregiver Archetype (Masculine): Steadfast Protection
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Brand Strategy
July 1, 2025
The Caregiver Archetype (Feminine): Nurturing Compassion
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Brand Strategy
June 11, 2025
The Jester Archetype (Masculine): Truth in Disguise
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Brand Strategy
June 1, 2025
Why Structure Comes Before Growth in Every Serious Business
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Brand Strategy
May 14, 2025
The Creator Archetype (Masculine): Innovation with Intention
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Brand Strategy
May 1, 2025
The Creator Archetype (Feminine): Power in Imagination
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Industry & Insights
April 22, 2025
The Frequency of Life
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Brand Strategy
April 15, 2025
The Hero Archetype (Masculine): Strength in Action
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Brand Strategy
April 1, 2025
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